Your Brand Deserves More Than Pretty. It Deserves to Convert.
I’m Arianne Jane, a digital strategy, design specialist and founder of GoodyBakes. In 2021, I bootstrapped my own side hustle from ₱1,000 in monthly sales (with zero website) to ₱15,000/month by building clear, strategic digital systems that actually worked. That real-founder struggle taught me exactly what growing brands need — and it’s what I now deliver for my clients.
My work blends strategy, storytelling, and design. I look at what makes your brand unique, then turn that into visuals and systems that feel clean, cohesive, and easy for your audience to understand. Every project is designed to be beautiful and functional, but also grounded in results.
“Turning digital strategy into a journey of growth, driven by passion, precision, and impactful results.”
Arianne Jane C. Preligera
My Approach
I bring structure, clarity, and intention into every phase of the process.
- You get a clear, step-by-step process that eliminates guesswork
- Consistent systems across your website, content, and brand—no more chaos
- Storytelling + strategy that makes your unique voice stand out
- Simple, collaborative communication so you stay in control
- Every decision tied to your goals: more inquiries, bookings, and revenue
My Goal is simple.
Help you build a digital presence you’re proud of – one that actually supports sales, builds trust, and scales without burnout.
Why Choose Me
You get strategic support, clean design, and a partner who genuinely cares about your growth. Working with me means:
Results-driven design
Your brand looks polished and feels aligned with your audience.
Guided Strategy
Every step is intentional and supports your business goals.
Collaborative support
I make the process simple, easy, and enjoyable.
Long-term growth
I focus on solutions that help you shine online beyond just a finished project.
Recent Projects
Here’s a peek at some of the work I’ve been doing lately. Blending design, strategy, and creativity to help brands stand out online.





Want to bring your ideas to life?
Get in touch and let’s plan your next digital move together.